Seventy?

The Economist's feature package on the implications of longevity on pensions and retirement savings is a must read.  While there is a lot great information here on the cultural and fiscal implications of an older workforce, you will also find some gems like this reality check via the TV:

Economist.com - Peggy Sue got old

Want more?  Check out Baby Boomers and Their Parents.

A New Taste of the Sandwich Generation

Check out the great new series in the New York Times focusing on the Sandwich Generation - the 20 million plus population of Americans simultaneously caring for aging parents and their own children.  Ron Lieber, author of the Paper's Your Money column, highlights a variety of fiscal challenges faced by this growing segment:

Aging parents run short on money just at the time that they need specialized care. Adult children fail to launch and move back home with their parents. And people in their 40s, 50s and 60s are stuck in the middle, supporting the older and younger generations amid their own uncertainty about continued employment.

For the big picture on this Sandwich Generation phenomenon,  read  Baby Boomers and Their Parents by Georgia Sate's own George Moschis.

The iPad Leads Apple to the Elderly

The iPad's intuitive interface makes it appealing to senior citizens around the world, says Takahiro Miura, a researcher at the University of Tokyo: "The iPad is a good tool for the elderly because it's very forgiving of mistakes." Miura's team uses computers to help train senior citizens to rejoin the workforce. "Unlike the PC, it doesn't require prior knowledge," he says.

The iPad Leads Apple to the Elderly - BusinessWeek

Social change: Clash of generations

Social change: Clash of generations | The Economist

China's Gray Consumers Are a Golden Opportunity

Marketing: China's Gray Consumers Are a Golden Opportunity - Global News - Advertising Age